The construction of people with alzheimer"s disease as zombies . The athor is not argue that ad is itself a social construct but to suggest that knowledge of ad has in part been constructed by reference to the images and languages associated with teh fictional characters called zombies. The frightening celluloid images of fictional characters called zombies have leaked into the popular and scholarly discourse about real people who have ad, constructing them as animated corpses and hteir disaes as a terrifying threat to the social order. Biomedical model does not fully account for the negativity of repsonse to ad. Rather, a simplified view of the treatment and care implications of hte model have been supplemented by the zombie metaphor to generate a social construction of ad patients. The biomedical model alone cannot account for the degree of terror taht surrounds ad.