SMC229H1 Lecture 2: Lecture 2 - History of Reading

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1 question focused on the ted talk from week 1. Author, publisher, printers, shippers/distribution, booksellers, readers (readers become the author) Social phenomenon: something we all belong to; collective enterprise/entity. Active reading: interplay, interact, react; creative interaction of reader and text. Contributing to the idea that reading is social. Participation of the audience playing a part in the media production. I. e. reading as interpretation: assess/judge the text; can change/different layers. Reader = content of the book (new criticism: interpretation is a form of rewriting) Relationship between form and content -> shape meaning (i. e. formalism: form affects content and shapes the meaning) Reader is also part of the form/context. Interpretive communities: readers are part of a community which changes the way the text is understood. We are what we read: become what we behold. Efforts in reading as an existential way to express ourselves. Reading is natural and unconscious; cognitive practice but also deeply rooted in ourselves and unconscious.

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