Voice has a weight when the individual who speaks has an authority...
Cannot go back over what is said.
Oral tradition Establish unity over time
Written tradition Unity and control over space, but couldn't elicit agreement
In oral tradition, you can see people nodding, or see/feel their opinions
P130, religion vs culture, unifying element that brings people together
Innis treats oral tradition as media first. In the sense that something that is used to transmit
important messages, information knowledge society wants to instil in its members
When print takes over or when one media predominantly takes over another... p187
What is the source of power that transformed newspapers into mass media? Steam, allow
more, faster, bigger, notion of freed