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Lecture 36

COM 100 Lecture Notes - Lecture 36: 23Andme, Energy Drink, Retained Earnings


Department
Commerce
Course Code
COM 100
Professor
Colgate Mark
Lecture
36

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COM 100- Introduction to Business Decision Making

 !"#
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+*67!
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Grade Components:
 ;'*/2<
o/<=7/2#/,
 (>?@/$/1*/2<
 A"B7$04*02<
o9$$;!17C"$
7!"$::7:D!
o.7EF&8G
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o9$$8
*  7!C
!Chose a company that excites you, make it interesting/stand out.
.::H
o.
+8&$ )"F*,2<
o97I$7D?!
"7!
Class Notes Sept 9 th
/!
>

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0!
&
=7$!

(!
'

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4!(=
(
'H
,!( FJ:(
1!.=
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+9#$:
-!(
A
+8!
5!
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B8% !
 $$7#L77
'$7#7MM<7
Sept 14 th
– In Class Notes
9"F* :  !
4*
/ F#=7
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4J+7=*
/ (+7
0 (+7
4 (+7

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Barriers to Market Entry*D #$ D
$ :!
'I: ):#7
$!
Telco Industry;'*  :M2<!":
$:! $
8+8*A?7 $$"+I) :
)$!
High Powered Suppliers When:
/ F$ 8
0 ":$:#7$
4 ::
High Powered Buyers When:
/   $7
0 " I:
4 II7
Substitute Products You position weakens when:
/ "7$
0 ::
! ;: " = 
 !": $
:$!
$! 'I: 7 $:I:
:
Rivalry among competitors increases as:
/ "@ $D?
0 'I ::
4 =8#$7
7$7
7
B#:
"=77="NF
"1))$ :
/ Established rivals:)$
F! '777 : 7
 77
0 Customers$
F! 7$:7
 $!
! 7 : $D)
! "7
4 Suppliers?$::)
F! "I:*II 
7!
! ? ?7 
7: $!
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