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Lecture 1

Business Administration 3301K Lecture 1: MOS 2320 Lecture 1

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Department
Business Administration
Course Code
Business Administration 3301K
Professor
John White

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Description
MOS 2320 The Idea: apply the concepts Grading Weights Midterm Exam 25 2 hrs Final Exam 35 3 hrs (Half MC Half SA) types of consumer goods: 1. Convenience: variety stores, Bottle water 2. Shopping: comparing and contrasting, need more information to search 3. Specialty: special kind of good, harder to find, , luxury goods 4. Unsought: Funeral services, life insurance Price Product Distr
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