Health Sciences 4202A/B Lecture Notes - Lecture 4: Health Belief Model, Chronic Obstructive Pulmonary Disease, Mammography

• School: Western University
• Department: Health Sciences
• Course: Health Sciences 4202A/B
• Professor: Tamara Thompson

Document Summary

Health belief model (bm) and protection motivation theory (pmt) Fear-based models: to create an effective response a stimulus must be perceived as threatening and the individual must believe they will be affected. It is important for public health professionals to remember people perceive stimuli differently e. g. one person may not be afraid of possibility of getting emphysema in 10 years, while another person may be terrified of this outcome. Public health is to remember that not everyone sees things differently, and depending on the behavior, it might threaten someone. Historical context: developed in the 1950"s by social psychologists in u. s. public health service. Assessing one"s perception of susceptibility understanding our perception: the flu shot is only for young children and people over 65. I don"t need the flu shot because i won"t get the flu: only people with chronic conditions will get the flu, only promiscuous people will get a sexually transmitted infection.