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Class Notes for Media, Information and Technoculture at Western University

Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 8: Red Rhino Records
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find more resources at oneclass.com Friday, November 2, 2018 WEEK 8 - Dan Aubrey received the Honorary Doctor of Laws degree ...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 7: Megyn Kelly, Opioid Use Disorder
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find more resources at oneclass.com Friday, October 26 WEEK 7 Megyn Kelly - Blackface comments on NBC fired her from Fox, the...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 3: Disneyfication, Child Ballads, Century Child
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Tuesday, September 25 th WEEK 3 CRADLES AND CONSUMERS: RETHINKING CHILDHOOD - Our conception of childhood has changed overtime so the attitude towards childhood has shifted as well - In Medieval Times, childhood wasnt even...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 4: Johnson & Johnson, Paraben, Teen Mom
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October 2, 2018 WEEK 4 MINI-ME: BRANDED BABIES AND THE ETHICS OF ECONOMIC SOCIALIZATION Infant: 0-18 months Toddler: 18 months 3 years - These markets are relatively new markets - Roughly 15 years ago, it was believed that...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 2: Goldieblox, Pathos, Morality
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Tuesday, September 18 th WEEK 2 THE PSYCHOLOGY OF ADVERTISING Ex. Famous Daisy Attack Ad from 1964 Presidential Election - Putting a little girl up against warfare - Making a fundamentally emotional appeal the child is a s...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 9: Hypersexuality, Jean Kilbourne, Objectified
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Tuesday, November 6 th WEEK 9 Last Week: - Different categories of play - Toys were designed to fulfill a development purpose educational function o This is why dolls were for little girls teaching them to care - Notion of...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 6: Eye Tracking, Peekaboo, Diving Mask
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Tuesday, October 16 WEEK 6 GETTING SCHOOLED: COMMERCIALIZING EDUCATION Continuation from Week 4: Sesame Street - Started out as a non-profit TV show based on the premise of education - KEY QUESTION are they learning anythi...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 7: Slim-Fit Pants, Netflix, Beanie Babies
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Tuesday, October 23 WEEK 7 FROM ELMO TO EMO: THE TERRIBLE TWEENS KGOY phenomenon Kids getting older younger - Latchkey kids greater responsibilities at a younger age - Shifts in the family structure unit have forced kids t...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 8: Lev Vygotsky, Guerrilla Marketing, Divvy
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Tuesday, October 30 th WEEK 8 KIDFLUENCE PESTER POWER - Subjects that have to do with the construction of the autonomous consumer - One of the strategies has been separating the child from the parent o But this isolation ...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 12: Repetition Compulsion, 1999 Stanley Cup Finals, Little Albert Experiment
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Tuesday, November 27 th WEEK 12 Play = process of understanding - Freuds Beyond the Pleasure Principle (1920) o FortDa Game (gonethere game) When the little boy was throwing the toy, he was trying to say fort gone When he ...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 1: Crayola, Consumerism, The Peanuts Movie
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Tuesday, September 11 WEEK 1: INTRODUCTION Essay 1 - Keep in mind the PERSPECTIVE the perspective of an advertiser - Will contain material that can be distasteful but its there for a reason someone created the ad for a rea...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3201F/G Lecture Notes - Lecture 11: My Scene, Crayola, Grinch
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Tuesday, November 20, 2018 WEEK 11 Mattel: My Scene Barbie - As a reaction to Bratzs success - It was an edgier Bratz knockoff - Traditional Barbie doll was considered to be nostalgic o First adult doll in the market in No...

Media, Information and Technoculture
Media, Information and Technoculture 3201F/G
Selma Purac
Media, Information and Technoculture 3207F/G Lecture Notes - Lecture 5: Jean Piaget, Lev Vygotsky, Crayola
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LECTURE FIVE Baby genius phenomenon = smarter via exposure to right productsprograms o This places parents in a position where to encourage the intelligence of their children, they are forced to make purchases o This idea ...

Media, Information and Technoculture
Media, Information and Technoculture 3207F/G
Selma Purac
Media, Information and Technoculture 3207F/G Lecture Notes - Lecture 3: Century Child, Industrial Revolution, Froot Loops
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LECTURE THREE FROM CRADLE TO CONSUMER: RETHINKING CHILDHOOD Our social attitudes toward the child have shifted, because our ideas of children have shifted o In medieval society, the concept of the child as we know it didnt...

Media, Information and Technoculture
Media, Information and Technoculture 3207F/G
Selma Purac
Media, Information and Technoculture 2000F/G Lecture Notes - Lecture 6: Claude Chappe, Morse Code, Unfair Prejudice In United Kingdom Company Law

Cheng 1 MIT2000 Final Exam Notes Lecture 6 - Making Sense of Time Time Abstract category that helps us make sense of our existence Calendars, clocks, schedules constitute time by describing it Time gets filled up Wasting t...

Media, Information and Technoculture
Media, Information and Technoculture 2000F/G
Atle Kjosen

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