Media, Information and Technoculture 2151A/B Lecture Notes - Lecture 1: Kidult, Consumerism, Yuppie

• School: Western University
• Department: Media, Information and Technoculture
• Course: Media, Information and Technoculture 2151A/B
• Professor: Selma Purac

Document Summary

Course is broken into 2 sections (cid:12254) (cid:12254) Week 1-5: primer to consumerism, the dimensions of consumerism (psychology, sociology, geography and psychopathy). Look at the social function, the rise of consumerism, how advertising effects social change. How space affects the way in which we shop, and how our dominant way of being consumers has changed us. As a category, as a behaviours (originally associated with men, and now predominately women). Rise of the department store, association with female liberation. The male consumer- economics of reaganism, the rise of the yuppie, images of the male shopper that dominate pop culture. The kidult- homogenize consumers (regardless of age or gender want the same thing). End- what are the implications of living in consumerism. Our first exam october 27 (unit 1 on shopping). Final exam is tbd, but will only cover the second half (like a midterm). 3 reflections- isn"t an essay, but demonstrative with critical engagement.