Media, Information and Technoculture 2151A/B Lecture Notes - Lecture 11: Kidult, Thirtysomething, Neil Postman
Document Summary
Kidults characterized by product preference (cid:12254) (cid:12254) (cid:12254) (cid:12254) (cid:12254) (cid:12254) (cid:12254) 40 year olds look and act like 20 year olds. Really the category applies to us as well (millennial) Consumer culture has demolished these rights of passage. Fight club: contemporary man, but it is across genders. It makes us the best consumers, driven by the id, the pleasure principle. Think about the pop culture we consume, clothing we buy, tv we watch etc. Creeping downwards, created a culture that wants to be eternally young (cid:12254) But in terms of consumerism (ex: gap, 6- 16- 60), the kidult is meant to create profit. Fundamentally rejects the tradition of what it means to be an adult. You can see this in tv, how 20 and 30 year olds behave (cid:12254) (cid:12254) Ex) thirtysomething (what it meant to be in your thirty"s circa 1987) (cid:12254) Just in the cover alone, you can see they all have children.