Psychology 2036A/B Lecture Notes - Lecture 4: Health Belief Model, Social Cognitive Theory, Transtheoretical Model

• School: Western University
• Department: Psychology
• Course: Psychology 2036A/B
• Professor: Bruce Morrison

Document Summary

Section iii: e(cid:272)ologi(cid:272)al app(cid:396)oa(cid:272)h to health . 1. accurately define expectancy value theory, social cognitive theory, the theory of planned behavior, health belief model, and the transtheoretical model of behavior change. 2. name and describe the key concepts of each theory and model. 3. identify one contribution of each theory and model to understanding human health behavior. 5. explain the four ps of marketing and their role in shaping behaviors. 6. identify the five components of the ecological model. 7. describe the factors that limit access to health care. 8. explain the effects of limited access to care on individual health outcomes. 9. explain the goal of health policy initiatives for individual health behaviors. Eddie"s dile(cid:373)(cid:373)a: who is eddie, 28-years-old, single, started smoking when he was 13. Smokes 20-30 cigarettes a day: calls hi(cid:373)self a (cid:862)so(cid:272)ial s(cid:373)oke(cid:396)(cid:863) Sarah - e(cid:374)(cid:272)ou(cid:396)ages hi(cid:373) to stop s(cid:373)oki(cid:374)g; does(cid:374)"t (cid:449)a(cid:374)t a (cid:396)elatio(cid:374)ship (cid:449)ith so(cid:373)eo(cid:374)e (cid:449)ho s(cid:373)okes. Section 1: theories and models of health behaviour change so they may not be completely universal.