Sociology 2172A/B Lecture Notes - Lecture 5: Subliminal Stimuli, Marc Jacobs, Dakota Fanning

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Midterm: 80 mc, 10 ads that we have spoken about, watch video, 60% readings, 40% lecture, einstein will be more definition, main points, etc. How does it impact our understanding of sex and the value of those being shown: sex is used to sell everything, ex. Quiznos ad: using sexual innuendos, phallic symbols, ex. Tom ford fragrance ad: compromising and suggestive positions, ex. Youth and sex to sell: does the photo represent how we are when we are being political, when you are blurring the line between innocence and sexuality, that"s when things, ex. In canada, you cannot sexualize children or infantilize women: ex. Marc jacobs ad with dakota fanning: ex. Calvin klein ad: two young boys in calvin klein underwear, words drawing attention to certain areas, finger in a position that resembles a penis, the photo without the calvin klein tagline was used in child pornographic cases. Moonwalking bear and white team video: ex.

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