Sociology 2259 Lecture 12: Deviance and the Media February 25th.docx
Document Summary
Corporate empires control every means by which the population learns of its society (bagdikian, 2004 , p. What is the media : media: any form of communication that targets a mass audience in print or electronic format. February 25th, 2015: traditional forms print, radio, cinema, television, recordings, new/emerging forms use of computer technology (e. g. , websites, email, mobile, txtbooks) Shows how should we be thinking about certain politics or events happening. Also, defines boundaries between certain groups shapes those boundaries and how we view certain topics and places around the world. Administrative approaches - objectivist thinking of studying media. Administrative approaches: effects of media messages on individuals" thoughts, feelings, and behaviours, similar to more objectivist deviance scholars, use of positivist theories. Helps us frame what we are able to see or not see. Feminine touch women caressing or stroking a product, a person, or even themselves. Ritualization of subordination women lying on a bed, off balance, or man ontop of woman.