Writing 2219F/G Lecture Notes - Lecture 6: Advertorial
23 Jan 2020
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Define press junket and fam (familiarity) trip. What you write is what you endorse. Refrain from misrepresenting their credentials for initial membership, renewal, or in order to obtain complimentary or reduced travel arrangements from members of the travel industry. Maintain a distinction between an opinion piece and an advertorial. Assure the integrity of articles written under their byline; materials from other sources incorporated in a story will be credited; the writer"s own views will be clearly distinguished from news reports. According to jane doe, a frequent aussie traveller who wrote on lonely planet"s web forum, Note: must reveal who you are on web forums.
