It e(cid:374)a(cid:271)les us to a(cid:272)(cid:395)ui(cid:396)e k(cid:374)o(cid:449)ledge a(cid:271)out the (cid:858)hu(cid:373)a(cid:374) (cid:272)o(cid:374)ditio(cid:374)(cid:894)s(cid:895). (cid:859) it helps us explain and make sense of human nature: acquire a particular perspective(s) on the same. To understand why people do the things they do, because there are different ways of living: apply knowledge and perspective(s) to: Make things better; not to impose your own ideas. Resolve problems such as poverty, discrimination, human rights violations, etc. A(cid:374)th(cid:396)opology (cid:373)atte(cid:396)s (cid:271)e(cid:272)ause culture matters: appreciation of cultural diversity tolerance, promotion of cross-cultural understanding and reduce misunderstanding. Less knowledge = less understanding and miss understanding: enables cross cultural communication (the more you understand = communication, recognition of the logic underlying all cultures. How cultures work (what is their specific logic: solving practical problems (applied focus) Contemporary relevance: global village interconnectedness (what happens in one part of the world has an effect on other parts of the world. E. g. economic recession: study local manifestations of global changes.