BU111 Lecture Notes - Lecture 6: Enterprise Resource Planning, More With Less, Technology Transfer
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What is technology: advancement in equipment and its uses, often substitutes for/magnifies human efforts, includes human knowledge, work methods, equipment, business processing systems. Technology and marketing implications: aiden tracy talks about changing technology and demographics and their, what are the implications for reaching customers, changes in technology has made marketing a more complicated process. Mcdonald(cid:495)s cash: leaner organization having fewer employees, or reassigning everyone else is doing, they can coordinate with each other to make employees: doing more with less. Humans slow down the registers communicate with cooks. 1 decision and action processes, makes it hard to adjust to a changing environment: improved operations efficiency i. e. cad (computer assisted design), performance through efficiency by using technology. Maximizing efficiencies by making changes to the product or supply methods: e. g. Toyota realized they were using too many different sizes of nuts and bolts, reduced that amount, and made profit from the decision.