BU208 Lecture Notes - Lecture 5: Linkedin, Etiquette In Technology, Spell Checker
Document Summary
Use a reader for revising, editing, and proofreading. David ogilvy father of marketing , never use jargons. Revising and editing 30% or more than that. Analyzing your purpose and audience; gathering info 30% or less than that. Brainstorm and cluster the most popular one , 30 or more brain storm ideas (create ideas) Free write use pencil and free write at least 10 min. Storyboard your presentations/reports, etc visual, draw pictures. Revisions: to make changes to better satisfy the purpose and audience. Editing: to make surface-level changes that make the document grammatically correct. Proofreading: to ensure the document is error-free. A grammar and spell checker can help, but you need to check the document yourself too. Must check sentence structure subject-verb and noun-pronoun agreement punctuation. How do you get good feedback: ask several people to comment have a conversation and discussion, point out specific areas for feedback, ask for feedback at successive stages.