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Lecture 9

Lecture 9 - Ch. 6. Motivation In Practice.docx

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Department
Business
Course
BU288
Professor
Jennifer Komar
Semester
Winter

Description
BU288 Lecture 9Ch 6 Motivation in Practice P191206Thurs Oct 11 2012JobdesignasamotivatorTheuseofmoneyasmotivationisanattempttocapitalizeonextrinsicmotivationApproachestousingjobdesignasamotivatorrepresentsanattempttocapitalizeonintrinsicmotivationGoalofjobdesigntoidentifythecharacteristicsthatmakesometasksmoremotivatingthanothersandtocapturethesecharacteristicsinthedesignofjobsMoneyisntalwaysthebestmotivatorTraditionalViewsofJobDesignFromIndustrialRevolutionuntil1960sthephilosophyofnonmanagerialjobsdesignwasjobsimplificationThisperiodhadincreasingurbanizationgrowthofafreemarketeconomyWithcomplexmachineryuneducateduntrainedworkforcespecializationwasthekeytoefficiencyProductionwasbrokendownintobasicstepsthatevenuneducatedworkerscoulddoPeakofjobsimplificationearly1900sFrederickWTaylorsScientificManagementprinciples1Extremedivisionoflabourandspecializationeventosupervisors2StandardizationregulationofworkactivitiesbreaksJobsdesignedaccordingtoprinciplesofscientificmanagementdontseemintrinsicallymotivatingThemotivationalstrategyusedduringthisperiodwasclosesupervisionpieceratepayopieceratepayPaidanamountforeachunitproducedThisstrategywasgoodforuneducatedworkersstrugglingtogetbasicneedsbutunsurewithbettereducatedworkerswhosebasicneedsarefairlywellmetJobScopeMotivationJobscopethebreadthanddepthofajobBroadjobsrequireworkerstodomanydifferenttasksdeepjobshavefreedominplanninghowtodotheworkBreathnumberofdifferentactivitiesperformedonajobDepthdegreeofdiscretionorcontrolaworkerhasoverhowworktasksareperformedHighscopejobshavegreatbreadthanddepthAssemblylinejobsarelowscopebecauseasingletaskisrepeatedwithnodiscretionastomethodtraditionalHighbreadthandlittledepthandviceversaarerelativelylowscopejobstooUtilityworkersfillingjobsinassemblylinesforabsentworkershavemanytasksbutlittlediscretionAlsoqualitycontrolinspectorsperformonetaskbutmustexercisejudgmentinperformingthistaskHighscopejobsprovidemoreintrinsicmotivationthanlowscopejobsoMaslowsneedhierarchyERGtheorybothindicatethatpeoplecanfulfillhigherorderneedsbytheopportunitytoperformhighscopejobsoExpectancytheorysuggestshighscopejobsprovideintrinsicmotivationifoutcomeattractive1
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