CS350 Lecture Notes - Lecture 8: Gilles Deleuze, Biopower
Document Summary
Methods of power: people regulate people discourses created at school, church, the family, media, work, etc: discourses of regulation/societies of enclosure, foucault, deleuze says this is the old way of controlling people. Control through modulation - i. e. look at how identities are created online. What websites you frequently use makes assumptions about you based on that: assumptions not set in stone i. e. may be 68% female, 32% male based on your online activity. We are no longer individuals we are dividuals". Divided up into individual data sets and then re-aggregated. A lot of our identity is formed by what we consume. Its not just reflecting your consumption patterns, it is forming them. If this, then this, then this takes you down different paths, each one taking you to a different destination: that is how our identities are being formed now.