CS341 Lecture Notes - Lecture 9: Folding Carton, The Cool Kids, Quaker Oats Company
Document Summary
Mass produced, standardized, naionally adverised consumer products believe these can saisfy our socially constructed needs and desires. Producion-based things are made in such great quanity producers need to make audiences feel they need to consumer things based on fashion, not beasue something isn"t funcional buy new kitchen sink because your old one is out. Department stores always something that can make use of to buy. Consumpion ads newspapers supported by ads which promote consumpion one can ind out informaion about buying things from distant sources. Ciies-: anonymity, social status transmutable nobody knows where your from, new social markers needed dress or wearable things that can represent you as someone. Middle classes move their neighbourhoods much more more possible to leave home. 90% of male clothing made outside of home 1890: change in atenion where people were looking to meet their needs*