EC120 Lecture Notes - Lecture 10: Average Cost, Marginal Revenue, Marginal Cost

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EC120 Full Course Notes
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Competitive market: a market in which there are many buyers and many sellers so that. No buyer can influence the price & each seller has limited control over the price: free entry and exit shape the long-run equilibrium. Measuring profit: profit = tr tc, profit = (tr/q tc/q) x q, profit = (p atc) x q, losses when p < atc, gains when p > atc. So, to derive the market supply curve, we add the quantity supplied by: long run each firm in the market. If firms can enter and exit, assume everyone has access to the same tech. So all current and potential firms have the same cost curves: decisions of entry and exit depend on the firm"s incentives. If firms in the market are profitable, more will enter. Increase number of goods and therefore total market quantity supplied, drive down prices and profits. If firms are not profitable, more will exit.

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