PS102 Lecture Notes - Lecture 10: Reinforcement, Systematic Desensitization, B. F. Skinner

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Chapter 8 language, not problem solving and decision making. Gradual: systematic desensitization, continually present conditioned stimulus until the response is extinguished. Non gradual: flooding, real events, implosion, imagine events. Posiive, negative attitudes: both of above used in advertising. Conditioned aversions: dislike a certain food/drink because you became sick. Anticipatory nausea and vomiting (anv: common among cancer patients, ucs chemo, cs waiting room, ucr and cr are nausea and vomiting. Classical: behaviors changes due to association of two stimuli (cs-ucs) presented prior to the response (cr) involant. Operant: behavior changes as a result of consequences that follow it. Thorndikes law of effect: response followed by a satisfying consequence becomes more likely, response followed by an unsatisfying consequence becomes less likely to occur. to occur. Assumes that behaviors are voluntary, under our control. Reinforces increase the likelihood of a behavior. Primary reinforcers: stimuli that are reinforcing because they satisfy biological needs (e. g. food, drink)

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