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PS102 (621)
Lecture

week3.docx

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Department
Psychology
Course
PS102
Professor
Kathy Foxall
Semester
Winter

Description
Chapter 7 - Human Memory – Week 3 •Encoding: Getting Information into Memory o Role of attention o Focusing Awareness o Selective attention = selection of input o Filtering-early or late? • Before known meaning or after decide what will be stored • It depends o Dividing attention • Cocktail party phenomenon: in conversation with someone but stop when name is heard in other conversation • Brain perceiving all sorts of things going on but primary focus is what is happening directly with them--late filtering model •Divided Attention : Multitasking o Impairs performance for: • Memory • Complex motor skills • Attention • Driving • Learning new skills •Levels of Processing: Craik and Lockhart (1972) o Incoming info processed at different levels o Figures 7.2 •Enriching Encoding: Improving Memory o Elaboration: linking stimulus to
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