PS264 Lecture Notes - Lecture 1: Philosophical Analysis, Lifesize, Nomothetic

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6 Aug 2017
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Conceptualizing and measuring motivation and the role of evolution in motivation: motivation the forces acting on or within an organism to initiate and direct behavior. Intensity of behavior more intense behaviors are considered to be the result of higher motivation. Persistence of behavior a highly motivated behavior will often be persistent even though the intensity of the behavior may be low. Measurement of motivation: measured by manipulating some stimulus (s) conditions and then measure some behavior in the form of a response (r) Intervening variable serves to link a stimulus and a response and helps to relate the two: stimulus change intervening variable response. Characteristics of motivation: activation the activating property of motivation (seen in the production of behavior, absence of overt behavior does(cid:374)"t (cid:373)ea(cid:374) (cid:374)o (cid:373)oti(cid:448)atio(cid:374) is prese(cid:374)t, persistence ex. Ex, a rat is given the opportunity to lick fluid from either bottle and we measure the amount consumed, greater consumption is associated with greater preference.

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