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Lecture

Whale Curve Write-Up.docx

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Department
Accounting
Course
ACTG 2020
Professor
All Professors
Semester
Winter

Description
Whale Curve Write-up Based on the whale curve analysis, which compares cumulative profitability against respective customers, it is evident that customers that are beyond the 6 customers are not profitable to the business, and hence should be taken action against. The two options would be to either charge higher prices to increase profitability or to let these customers go. In either case the business would be better
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