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ADMS 3015 (5)
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Lecture

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Department
Administrative Studies
Course
ADMS 3015
Professor
All Professors
Semester
Spring

Description
Lecture 9 Advertising as a cultural form Semiotics – recognizable signs Sign = signifier/signified  Ex. Octagon  i.e. stop sign (we are told it means stop from a young age) Advertisers are constantly trying to speak to you, produce a meaning you’ll respo
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