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Lecture 4

ADMS 2200 Lecture Notes - Lecture 4: Consumer Behaviour, Cognitive Dissonance


Department
Administrative Studies
Course Code
ADMS 2200
Professor
Richard Patterson
Lecture
4

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Chapter 4



 !"
#$
%& $!"
'& (
)& *
+& 
,& 
-& 
".
&(
 /0
%& 1
'& 12

Family Inuences:
30
4$
5$
(
6/

/$789
3/:'
%& (;:7
'& ;0
<<
(=
#'
%& >?#<
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