ADMS 3960 Lecture Notes - Lecture 8: Exchange Rate, Product Differentiation, Collectivism
9 Dec 2017
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Document Summary
Known knows - things we should all know e. g. i am archie. Known unknown: what will the temperature be on christmas day. Unknown unknown: we don"t know them and we don"t know that we don"t know the. Culture- learned norms based on the values, attitudes and beliefs of a group of peo. Single greatest risks companies that are going international will face. Every business function potentially exposed to cultural issues. Cultural collision: takes place when divergent cultures come in contact. Us in saudi arabia - women in power. China in canada - manufacturing industry vs primary industry. Business card, seniority and who should speak in a business meeting, exchange of gift. Canada in us - role of government and level of involvement. Cultural distance: how similar are countries in terms of culture. Cultural shock: getting to the country and being unable to operate/cope efficiently a unfamiliar cultural environment.
