COMN 2200 Lecture 6: Week 6 Lecture Notes

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Ratings do not measure the audiences they just indicate how many people were watching the program offered. They provide little to no information on whether the viewers enjoyed the program; it does not provide an indication is the public interest was met. Ratings then show that there is nothing coherent about whether the audience is being well served or not. The quality of the craftsmanship is what makes a show good. Shows like csi and desperate housewives are well written, acted, directed and produced examples of the craft of television making. Audiences select what they want to watch from a menu of what broadcasters have put in front of them based on their schedule. What is offered depends on the advertisers that are supporting it. The level of consumption on a certain item or object does not say anything about if the quality is good or bad.

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