Class Notes (838,955)
Canada (511,160)
York University (35,555)
ENVS 2400 (33)
Harris Ali (11)
Lecture

Commentary for Improving Consumption.doc

2 Pages
105 Views
Unlock Document

Department
Environmental Studies
Course
ENVS 2400
Professor
Harris Ali
Semester
Winter

Description
Improving ConsumptionCommodification of food nature sports and music as the author says Where this seasons lifestyles are on sale prepackages and shrink wrappedGreen Marketing began in earnest during the 1970s and through various modes of regulation Manufacturers developed new and innovative ways to accomplish manufacturing processes while focussing their best business practices on minimising their own contribution to environmental degradation At the same time however there were others that simply rebranded relabelled and exported the same product but in different packaging with labels that did two things for the manufacturer1It allowed manufacturers the opportunity to promote the notion that ecofriendly qualities are measurable and objective22 Green Products have neutral or even beneficial impact on the greater environment The Author points out immediately that these two notions are falsities to their core based on empirical scientific data that isolated products and compared their labelling to what chemicals are truly in the product The author says a staggering 98 of the products sampled contained labeling information that was misleading or even outright deceitfulTerms such as sustainable green organic fair trade or local are adjectives that describe the manufacturers ambition to endear themselves to consumers by throwing around words that are vague yet easy to associate with ecofriendly practices The end game is that the manufacturers products are purchased without any association for feelings of guilt
More Less

Related notes for ENVS 2400

Log In


OR

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


OR

By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.


Submit