KINE 1000 Lecture Notes - Master Sergeant
13 Feb 2013
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Media media o refers to composing, comprehending, interpreting, analyzing and appreciating the language and. Text of both print and non-print media construct a world true/not-true nothing non-edited in media there are individuals behind media telling u what to see. Can be also edited differently/ some msg push front some stayed hide. Setting/ time period / scenes are shot out-of-order. Media msg constructed using creative languages and its own rules. Lighting/ techniques/ music/ communication/ costuming/ camera shot and angles. Exp: wide shot: here is action is taking place. Exp: music is sometimes the break of film (mood and emotions) How people differently understand/ people have different experiences. Sex/ skin colour/ class position / disability /prior knowledge. Media msg constructed to gain power and/or profit. He producers would receive a return on their investment (star wars) Fatherhood/ sex and gender discrimination/ disability/ aggression and violent. Life as it is / life filmed covertly/ life caught unawares/ life caught by camera.
