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Class Notes for Marketing at York University

MKTG 2030 Lecture Notes - Lecture 6: Price Drop, Fixed Cost, Unit Price
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Chapter 6: Pricing Strategies Price Is a Key Marketing Decision A...

Marketing
MKTG 2030
Kate Ellis
MKTG 2030 Lecture Notes - Lecture 1: The Home Depot, Grocery Store, Marketing Mix
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Marketing a Roadmap to Success by Ajay K. Sirsi ...

Marketing
MKTG 2030
Kate Ellis
MKTG 2030 Lecture Notes - Lecture 3: Market Segmentation, Psychographic, Meal Replacement
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Chapter 3: Choosing Which Customers to Serve Segmenting Customers ...

Marketing
MKTG 2030
Kate Ellis
MKTG 2030 Lecture Notes - Lecture 4: Marketing Plan, Customer Satisfaction, Swot Analysis
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Chapter 4: Developing a Strong Marketing Plan The Key Role a Marke...

Marketing
MKTG 2030
Kate Ellis
MKTG 2030 Lecture Notes - Lecture 5: Corporate Social Responsibility, Apple Corps, Starbucks
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Chapter 5: Product and Brand Strategies If You Want to Successful...

Marketing
MKTG 2030
Kate Ellis
MKTG 2030 Lecture Notes - Lecture 2: Loyalty Program, Voice Of The Customer, Walkman
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Chapter 2: Understanding Customer Needs Winning companies develop ...

Marketing
MKTG 2030
Kate Ellis
Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture Notes - Lecture 3: Milgram Experiment, Telus, Movember

TIRTHESHA PANDYA HOPE-FUL NOTES FO...

Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture Notes - Lecture 4: Iwg Plc, Impulse Purchase, Ethnography

wants to see how they can change the Canadian market strategies, so...

Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture 6: November 24th Class

Marketing Assignment Slide 3: This is the evolution of business in ...

Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture Notes - Lecture 7: Direct Marketing, Gross Domestic Product, Swot Analysis

How to Download and Analyze a Case How to download the Harvard Bus...

Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture Notes - Lecture 11: Market Segmentation, Mass Marketing, Swot Analysis

MARKETING REVIEW CHAPTER 1: Marketing definition Disciplined? Proce...

Marketing
MKTG 3100
Sapna Sharma
MKTG 3100 Lecture Notes - Lecture 10: Pie Chart, Central Tendency, Netflix

- Netflix business problem: we need to do this, we need to do tha...

Marketing
MKTG 3100
Marshall Rice
MKTG 3100 Lecture Notes - Lecture 8: Contingency Table, Regression Analysis, Second Cup

Lecture 8 Notes Last week recap - Error, liability, validit...

Marketing
MKTG 3100
Marshall Rice
MKTG 3100 Lecture Notes - Lecture 4: Nonprobability Sampling, Sampling Frame, Multidimensional Scaling

Week 5 Lecture Notes Last week recap: - Definition and purp...

Marketing
MKTG 3100
Marshall Rice
Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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