24-10-2011 the placebo effect, depression & stress effective: basic classical conditioning, if you think it is effective, then the more it will be, works better when people think it is more expensive, also with brand name. White coat of the doctor makes a difference, augmenting the effect of the doctor: understanding provider behaviour, situational determinists and social norms, What does your culture say about pills, doctors office and etc. being effective . Depression: depression referred to as, common cold of mental illness. Cognitive and behavioural consequences negative experiences. : depression is a diagnosis, only physicians can actually diagnose it, we have to identify the situation and people who are vulnerable. Women more likely than men to be depressed. Younger workers more susceptible to be depressed. Those who have experiences an injury or trauma. Signs of dizziness or loss of consciousness, general confusion and. Signs of blurred vision, extreme signs of fatigue, inappropriate. Rashes, headaches, nausea behaviours like excessive horseplay/hyperactivity.