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Class Notes for Strategic Management at York University (YORKU)


YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 9: Horizontal Integration, Vertical Integration, Market Power

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Staying in one industry means all technological, financial and capabilities can be focused on competing in one area (important in rapidly changing indu
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 8: European Cooperation In Science And Technology, Intangible Property, North American Free Trade Agreement

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Companies will succeed in industries where the four attributes are favourable, effect of one attribute is dependant on the others. Framework helps mana
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 10: Cash Flow, Outsourcing, The Attractions

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As firms turn to contract manufacturers for production they help build an industry wide resource that lowers barriers to entry. Chapter 10: corporate l
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 5: Walmart, Nordstrom, Diminishing Returns

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Low cost and differentiation: a company has competitive advantage if it can lower costs relative to rivals and/or differentiate product offering from t
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 1: Sg-43 Goryunov, Strategic Management, Net Profit

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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 6: Emerging Markets, Inventory Turnover, Cost Leadership

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Chapter 6: business level strategy and the industry environment. Fragmented industry: large number of small and medium sized companies. Reasons for fra
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 7: Cost Leadership, Energizer, Netbook

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Understand the tendency toward standardization in many high-technology markets. Describe the strategies that firms can use to establish their technolog
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 2: Customer Switching, Switching Barriers, Bargaining Power

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Industry: a group of companies offering products/services that are close substitutes for one another. Identifying the industry involves looking at the
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 12: Organizational Architecture, Organizational Culture, Formal System

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Vertical differentiation: location of decisions making responsibilities within a structure, referring to a centralization or decentralization and also
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 5: Blue Ocean Strategy, Marketing Mix, Lean Manufacturing

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Way a company positions itself in the marketplace to gain a competitive advantage. Different positioning strategies that can be used in different indus
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 7: Qwerty, Network Effect, Customer Switching

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Standard qwerty keyboard format is the same across all devices: pcs with intel microprocessors, microsoft operating system, dominant design: common set
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YORKSGMT 3000Stan Xiao LiFall

SGMT 3000 Lecture Notes - Lecture 4: Experience Curve Effects, Effects Unit, Workforce Productivity

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