FER-1000 Lecture Notes - Lecture 8: Analyte, Astringent, Confounding

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Major differences between public wine tasting and scientific wine tasting. Public wine tasting: no neutral environment, smells, noises, distractions, main focus is the experience of tasting wine in connection with the story -> information that leads to opinion. Scientific wine tasting: neutral environment, no distractions, main focus on tasting wine without any information about it -> own opinion leads to collective information. Objective is to limit distraction and bias. Consistent environment between tests and between panelists. A(cid:448)oid (cid:862)guessi(cid:374)g(cid:863) ga(cid:373)e; panel (cid:373)e(cid:373)bers (cid:449)a(cid:374)t to be (cid:862)right(cid:863) Separate you from the panelists avoid preconceptions. Collecting and evaluating sensory data involved both biology and psychology. Our senses are how we interpret the world, so each individual has strong memories, associations, and reaction to various stimuli already built in. People have a strong urge to be correct. The temptation to use any clue available to differentiate (correctly chose the odd-one-out) is overwhelming.

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