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Class Notes for Marketing at Baruch College

MKT 4123 Lecture Notes - Spring 2018, Lecture 1 - Google Analytics
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Although this class is consisting of a lecture once a week, I've su...

Marketing
MKT 4123
sponder
MKT 4123 Lecture Notes - Spring 2018, Lecture 2 - Uptodate, Google Analytics, Microsoft Excel
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Kevin Vuong - Senior Analyst, Digital Analytics https://www.lin...

Marketing
MKT 4123
sponder
MKT 3605 Lecture 12: chapter 12
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Macro Social Influences CH 12 Culture meanings shared by ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 13: chapter 15
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SEGMENTATION & CB CH 15 Types of Segmen...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 11: chapter 14 pt.2
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o Effects on consumption behavior ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 10: chapter 14 pt.1
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SOCIAL INFLUENCE powerful effects on the affect, cognitions, and b...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 6: chapter 7 pt.2
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Familiar Brands Evoked Set br...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 5: chapter 7 pt.1
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DECISION MAKING CH 7 Decision Making as Problem Solving ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 2: second case analysis
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We found the third step of the model, comprehension, to be the most...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 2: chapter 2
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ii : Consumer Knowledge & Involvement Product Knowledge ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 4: chapter 4
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iv: Attitudes overall evaluation of a object, concept, event, p...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 1: chapter 1
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i : Cognitive Processing Cognitive Processing Framework ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 3: chapter 3
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iii : Interpretation Processes Consumer-specific determi...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 1: first case analysis
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Our group made educated measurements concerning teens attitudes to ...

Marketing
MKT 3605
Sen
MKT 3605 Lecture 1: 1st term
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Here are the measurements we have concluded pertaining to our targe...

Marketing
MKT 3605
Sen
Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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