APSY 2032 Lecture 7: Feb 15_Psych of Learning_Perez
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Department
Counseling, Developmental, and Educational Psychology
Course Code
APSY 2032
Professor
Perez

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February 15, 2017 Encoding Strategies for Enhanced Retention • Visual Imagery  Storing information as mental imagery o What kind of information does this method work best for? o Works best with concrete information! o Using this method for abstract concepts is less effective because it’s harder to come up with mental images for abstract information • Connecting Emotion to Info  Associating information with a positive emotion o Negative emotions (or emotions associated with uncertainty) may impede later recall ▪ E.g., Chronic depression & memory o Emotional enhancement documented in several studies ▪ Research with Alzheimer’s patients o Emotional context matters  Mood-congruence effect Long-Term Memory: How is information organized? • Three categories of information stored in LTM: o Episodic Memories  Event-based or autobiographical o Semantic Memories  Facts and general knowledge o Procedural Memories  Task and skill-based • Evidence suggests that each type of memory is associated with different regions in the brain o Brain injuries o Alzheimer’s • Episodic Memories o A mental record of your life history
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