ECON1131 Lecture Notes - Lecture 63: Economic Surplus, Price Discrimination

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It increases firms profits: the logic of price discrimination, denny"s slam grand breakfasts is a good example. The slam grand is available to senior citizens and college students: a single-price firm might have to decide which price to charge, denny"s may offer different prices to different customers. Ability to alter plans: greater number of substitutes, perfect price discrimination, consumer surplus is removed. Consumers pay exactly the amount they are willing to pay. Some consumers pay a price close to mc: techniques for price discrimination:

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