MEDIAST 10 Lecture Notes - Lecture 22: Meritocracy, Participatory Culture, Nyan Cat
Document Summary
Result in a democratization of authorship, info & culture. People produce, remix, collaborate, annotate, share info & culture. Interactivity allows media users to become producers and distributors. Ex: facebook opens for million people to use and easy to share content. Demysti es the production process: it is easy to create photo, joke to draw people"s attention. As everyone can create and share the trends. Produsage = networks of cooperative critique, debate, co-creation. Information (citizen journal, wikis, hashtag, etc: ex: wikipedia people build the information together, ignored to make it complete. Entertainment (fan fiction, mens, remixes, etc: people remix the video (they create the video in different place, ex in lecture: nyan cat. More important than content creation is creation of distribution and exhibition system. People on the web are predisposed to share and connect with peers. Ex: reddit posting content and uploading comment, video. Ex: #hashtag creates own hashtag / share the same tag even they don"t know each other.
