POL SCI 164A Lecture Notes - Lecture 26: Cuban Missile Crisis, James Comey, Social Learning Theory
Document Summary
O line (1) pers asion (2) reinforcing priors (3) providing so rce c e (4) informing and misinforming (5) agenda se ing (6) priming. Yo receive a media comm nica ion ha is rying o convince yo of some hing or each yo some hing ( ha yo have some resis ance o beca se inconsis en wi h yo r prior beliefs and a i des) Yo come o of informa ion processing ha confirms yo r priors (b) denial/ disconfirma ion bias (consis ency/ mo iva ed reasoning biases) Feel resis ance o any hing ha challenges yo r prior and makes yo feel noxio s. Disco n evidence, co n er-arg e e c. (c) selec ive expos re. Yo don" expose yo rself o oppor ni ies o be pers aded (ex. Rep blican yo do no wa ch msnbc) (4) low so rce credibili y.