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Class Notes for Core Courses at Boston University

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2018, Lecture 6 - James E. Grunig, Marketing Mix

Public Relations - Strategic communication process that build...

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2018, Lecture 5 - Elaboration Likelihood Model, Homophily, Pathos

Persuasion: use of communication to influence beliefs, attitudes an...

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2018, Lecture 4 - Product Placement, Impulse Purchase, Online Advertising

Advertising: structured and composed nonpersonal communication of i...

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2018, Lecture 2 - Crisis Communication, Deepwater Horizon Oil Spill, Buzzfeed

Strategic Communication: The Present and Future of Mass Communicati...

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2018, Lecture 1 - Mass Communication, Mass Media, Media Consumption

Types of Communication Intrapersonal (thoughts to yourself) Inter...

Core Courses
COM CO 101
Supa
COM CO 101 Lecture Notes - Fall 2017, Lecture 34 - Kendall Jenner, Pepsis
Premium

Public Relations Public Relations is the management of commun...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 2 - Rhett Butler, Sophist, Narrowcasting

201845 Mass Communication Communication and the Art of Persuasion ...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 1 - Evaluation Strategy, Political Journalism, Root Mean Square

201843 Intro to Mass Media and Digital Platforms Models of communic...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 7 - Tobacco Master Settlement Agreement, Joe Camel, 3 Women

2018424 Communication campaigns Sex, alcohol smoking Todays Agenda...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 5 - Models 1, Tylenol (Brand), P. T. Barnum

2018417 Mass Communication Public Relations Influencing public opin...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 6 - Opioid Epidemic, Public Agenda, Kfc

2018419 Mass Communication: Agendasetting and framing Criminalizati...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 8 - Chocolate Chip, Osteoporosis

2018426 The integration of advertising and public relations Campaig...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 4 - Tiger Woods, Livestrong Foundation, Grammatical Person

2018412 MC: Advertising From overt to covert, the seamless promotio...

Core Courses
COM CO 101
Dustin Supa
COM CO 101 Lecture Notes - Spring 2018, Lecture 6 - Corruption

2018327 JO: Investigative Journalism Guest Interview investigate j...

Core Courses
COM CO 101
Dustin Supa

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