ECON 10a Lecture Notes - Lecture 1: Opportunity Cost, Market Failure

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1: ten principles of economics: economics is the study of how societies choose to use scarce resources to produce and distribute goods and services, scarcity: there are not enough resources to completely satisfy needs and wants. Scarcity forces us to be efficient and wise with our choices as someone must suffer the repercussions: good: tangible object that people express want or need for. Ex: apples, cars, smart-phones: services: intangible wants and needs. Should all things be distributed equally: decision making terms, opportunity cost, opportunity cost is the trade-off individuals face for the opportunity to obtain a product or item, cash costs. Something (punishment, reward, promise) that pushes a person to act. Analyzing the relationship between households and firms in competitive goods markets. Analyzing the goods markets: households: demanders (families by products, firms: suppliers (firms produce products) Ex: gdp, employment rate, interest rate, inflation rate.

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