BCA 210 Lecture 18: Journalism in the Age of TV and the Internet 11/14

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Share many of the same values however broadcast is driven by technology. If reporter and photographer are sent to remote location for a live shoot--must justify the expense. Internet has given print reporters same sense of immediacy. Print editors cut stories to fit space around ads, tv directors have to worry about time between commercials. 60% of space is ads in print, tv ads less than 25% but seem more intrusive. Journalists are expected to be detached, tv derives its credibility from live, on-the-spot reporting, believable imagery, and viewers trust in the reporters and anchors. Viewers tend to feel a personal regard for the local and national anchors who come into their homes each night. The tv equivalent to a quote in print news. 1950"s and 60"s :45-:50 by the late 1990"s fewer than :08. The business of television journalism relies on youth, beauty and approachability as expected norms.

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