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Class Notes at Central Michigan University

MKT 220 Lecture Notes - Lecture 11: Online Advertising, Digital Marketing, Direct Marketing
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Marketing Channels and Logistics lecture: Indirect has intermediaries. Direct Marketing Connecting directly with targeted segments or customers on a one on one basis. Fastest growing form of marketing 8.7% o...

Marketing
MKT 220
Frederic Lawrence
BIS 255 Lecture Notes - Lecture 3: Systems Development Life Cycle, Conceptual Schema, Data Flow Diagram
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Chapter 10 Building Successful Information Systems: Systems Development Lifecycle (SDLC) A systems development lifecycle (or software development lifecycle) is a set of well- defined phases for developing a ...

Business Information Systems
BIS 255
Kenneth Desloover
MKT 305 Lecture Notes - Lecture 6: Viral Marketing
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Chapter 11 Assignment: 11-1 What is word-of-mouth, and how can it be more powerful than advertising? Word of mouth is product information transmitted by individual consumers on an informal basis. It is more powerful than f...

Marketing
MKT 305
Scot Squires
CHM 120 Lecture Notes - Lecture 4: Chemical Equation, Chemical Reaction, Reagent
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Chemistry 120 Exam 2 Study Guide Chapter 6: Chemical Reactions- An Introduction Some clues that a chemical reaction has occurred: 1. The color changes 2. A solid forms 3. Bubbles form 4. Heat and/ or a f...

Chemistry
CHM 120
Anton Jensen
BIS 255 Lecture Notes - Lecture 2: Radio-Frequency Identification, Cost Leadership, Electronic Data Interchange
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Lecture #2: August Information Systems Using Information Systems for Competitive Advantage Michael Porters Five Forces Model Strategies for successful competition: o Ov...

Business Information Systems
BIS 255
Kenneth Desloover
MKT 305 Lecture Notes - Lecture 1: Psychophysics, Semiotics, Trade Dress
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Chapter 3: Perception The design of product is often a key driver of its success or failure. Sensation: Vision Scent Touch Taste Hedonic consumption Context effects Marketing messages are more effective when they appeal to...

Marketing
MKT 305
Scot Squires
BIS 255 Lecture Notes - Lecture 1: Information System, Inventory Control, Accounts Receivable
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Lecture 1: August 30 th Information Systems: An overview What is a Management Information System (MIS)? A management information system (MIS) is an organized integration of hardware and so...

Business Information Systems
BIS 255
Kenneth Desloover
HSC 215 Lecture Notes - Lecture 8: Tetanus, Too Short, Multinucleate
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HSC 215 Lecture Outline Eight Muscle Physiology Chapter 8 Last question for exam 3- answer is A I. Introduction: Functions o...

Health Sciences
HSC 215
wallace
REL 334 Lecture Notes - Lecture 13: Aaron T. Beck, Viral Hemorrhagic Fever, Yellow Fever

Chapter 13 questions 6 & 7 6. Assess the manner in which social, psychological, and religious factors influence the mindset of terrorists. Much of the terrorism in recent decades has had a religious component where terror...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture 12: chapter 12 discussion notes

Chapter 12 questions 1 & 2 1. In the text there were four definitions of suicide. Suicide is the act or an instance of taking ones own life voluntarily and intentionally, especially by a person of years of discret...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture 15: chapter 15 discussion notes

Chapter 15 questions 1 & 4 1. Before taking this course I thought it would be a depressing class that I would dread having to take because it would bring up past experiences Ive had with death. I did not want to think ab...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture Notes - Lecture 11: Varg Vikernes

Chapter 11 questions 2 & 3 2. In my adult life I have not had as many losses as when I was in high school. While in high school I lost a best friend when I was fifteen years old. I had lost one of my best friends before ...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture Notes - Lecture 14: Perpetual Peace

Chapter 14 questions 2 & 7 2.Summarize the main elements of Islamic belief about life after death. The five main duties of Islam are declaration of faith, prayer five times a day, almsgiving, fasting from dawn to sunset ...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture 2: chapter 2 discussion notes

Chapter 2 questions 1 & 4 Chapter 2: 1.What are the four major characteristics of mature concept of death? Universality, irreversibly, non-functionality, and causality are the four characteristics of mature concept of...

Religion
REL 334
Mowrey, Merlyn
REL 334 Lecture 5: chapter 5 discussion notes

Chapter 5 questions 4 6 4. There can be many reasons as to why professional caregivers may experience stress in caring for the dying. Because of this frequent stress and tragedy, these professionals need to learn to deal ...

Religion
REL 334
Mowrey, Merlyn

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