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Lecture 2

CMST 470 Lecture 2: CH 2 Defn Org Comm

7 Pages
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Department
Communication Studies
Course Code
CMST 470
Professor
Stephanie Hamel

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9/6/16
CH 2: Defining Organizational Communication
-The Importance of Communication Definitions & Approaches
oDefn. are imp. foundations for learning how to talk about comm. in business settings
“sum up” how you decide wat needs to be accomp./provide directions for
choosing best way to do that
-Approaches to Organizational Communication
o4 approaches:
1. Comm. as info. transfer
2. Comm. as transactional process
3. Comm. as strategic control
4. Comm. as balance of creativity/constraint
o1. Comm. as Info. Transfer
Information-transfer approach: views comm. as metaphoric pipeline thru which
info. flows from one person to anoth.
Assumptions:
1. Lang. allows us to transfer thoughts/feelings from one person to
anoth.
2. Spkrs/writers insert thoughts/feelings into wds
3. Wds contain thoughts/feelings
4. Listeners/rdrs extract thoughts/feelings from wds
Comm.= the exchange of info./transmission of meaning
Process of transmission not problematic
Miscommunication occ. when no msg is received/when msg received isn’t what
sender intended
Typical comm. problems:
Information overload: occ. when receiver becomes overwhelmed by
info. that must be processed
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o3 factors:
1. Amount/quantity of info. to be processed
2. Rate/speed @ which info. is presented
3. Complexity/amount of work it takes to process info.
Distortion: effects of noise on receiver’s ability to process msg
oSemantic msg has diff. meanings for sender/receiver
oPhysical sound of static on telephone line
oContextual sender/receiver have diff. perspectives that
contrib. to miscomm.
Ambiguity: occ. when mult. interp. of msg cloud sender’s intended
meaning
oEx abstract lang./differing connotations
Linear model of comm.: comm. occ. when sender shares msg thru specific
channel to receiver sender encodes intended meaning into wds receiver
decodes msg when its received
Critiques:
Simplistic/incomplete
Sequential/linear/auto.
Passive receiver/uninvolved in constructing meaning of msg
o2. Comm. as Transactional Process
Transactional-process model: asserts that in human comm., clear distinctions
aren’t made between senders/receivers
Ppl play both roles simultaneously
Highlights imp. of feedback (nonverbal)
Differs from info.-transfer approach b/c meanings are in ppl not wds
Focus on person receiving msg/how receiver constructs meaning of
msg/ what sender intends
Applies to org. ldrshp
Ldrshp= transactional mgmnt of meaning between ldrs/followers
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Description
9616 CH 2: Defining Organizational Communication The Importance of Communication Definitions Approaches o Defn. are imp. foundations for learning how to talk about comm. in business settings sum up how you decide wat needs to be accomp.provide directions for choosing best way to do that Approaches to Organizational Communication o 4 approaches: 1. Comm. as info. transfer 2. Comm. as transactional process 3. Comm. as strategic control 4. Comm. as balance of creativityconstraint o 1. Comm. as Info. Transfer Informationtransfer approach: views comm. as metaphoric pipeline thru which info. flows from one person to anoth. Assumptions: 1. Lang. allows us to transfer thoughtsfeelings from one person to anoth. 2. Spkrswriters insert thoughtsfeelings into wds 3. Wds contain thoughtsfeelings 4. Listenersrdrs extract thoughtsfeelings from wds Comm.= the exchange of info.transmission of meaning Process of transmission not problematic Miscommunication occ. when no msg is receivedwhen msg received isnt what sender intended Typical comm. problems: Information overload: occ. when receiver becomes overwhelmed by info. that must be processed
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