M B A 8450 Lecture Notes - Lecture 3: Innovation Management, Polytetrafluoroethylene, Big Beautiful Woman
30 Aug 2016
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Innovator presentation ralph hulseman president hoowaki. Managing a new your favorite buzzword technology in a start up. Obstacle, develop a technology and then customers have to develop to adequate. Grew up in small town and ended up in mit. Chemical eng & instructor and then to berkeley. Worked in michellin in r&d 10 years different locations: making formulation for threads, improve eff in their r&d and integrate them, michellin in centralized in france for him. How to make precise surface to measure friction: went around us and france, how to manage a 40k to 80k guarantee in terms of profit, super hydrophic surfaces instead on friction. The model is supplier pay: they eliminate stickiness on rubber like low friction for catheters they can grab slippery chicken with no damage to tissue and same for medical. Manange an early stage product competing against manufacturers don"t. Want it to be marketed: what is it good for it.
