ENGL-1030 Lecture Notes - Lecture 4: Rhetorical Situation, Business.Com, Research Question

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Freewriting great place to start, sometimes better to have a structure in prewriting. Funneled freewriting great place to get more ideas, and make things narrower or broader to help determine scope (how big/small a topic should be) Accordion prewrite helps determine scope, normally used graphically and informally. Graphic brainstorming can be done on computer, white board, paper: webbing connect ideas, more helpful for this class developing conversations and networks of conversations. Help define some areas your research can go into. Whatever works best for you is the way you should brainstorm: no right/wrong way best way is the way that works for you. Analysis v. evaluation: analysis analyzing, evaluation based on a specific set of criteria. Purpose: to get companies to target and market towards college consumers effectively. Audience: companies/organizations concerned with marketing (to college kids) Rhetorical situation: argument marketing to college students is profitable and cheap if you apply it correctly, author (credibility) matt alderton, business. com, credible.

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