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Class Notes for Marketing

MKTG 300 Lecture 4: MKTG300 Ch.6

Ch. 6 Consumer Decision Making  Consumer Needs vs. Wants ...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 2: MKTG300 Ch.1 Part.2

August 26, 2015 Chapter 1 Brand Equity – totality of the value o...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 3: MKTG300 Ch.8

Ch. 8 Segmentation, Target Marketing 1. Segment: Group of Consumer...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 8: MKTG300 Ch.2

8/31/2014 Strength & Weakness –Internal Factors Opportunity and ...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 1: MKTG300 Ch.1 Part.1

8/24/2015 Definition of Marketing: I. Marketing? ...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 7: MKTG300 Ch.3

9/2/2015 I. Social Responsibility & Ethics a. II...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 6: MKTG300 Ch.4

9/9/2014 The Marketing Environment  Value: Long during, ...

California State University - Long Beach
Marketing
MKTG 300
MKTG 300 Lecture 5: MKTG300 Ch.5

9/14/15 MNC- Multi National Corporation Globalization: ...

California State University - Long Beach
Marketing
MKTG 300
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Simon Fraser University
Business Administration
BUS 343
Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Simon Fraser University
Business Administration
BUS 343
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

University of North Carolina at Greensboro
MBA - Master's in Business Admin
MBA 643

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