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Class Notes for Business Minor at University of Colorado - Boulder

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BUSM 2001 Lecture Notes - Lecture 13: Job Analysis, Deconstruction
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Legal Environment The most common complaint to HR is discrimination, the second most common is retaliation. Disparate treatment is when an employer deliberately fires you because of your race. Adverse impact is the systema...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 12: Intrinsic Activity, Motivation, Ingratiation
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Motivation Motivation is the effort, focus and persistence you put into a particular activity. Do a job you like, dont just take a job for good money. If you do a job you like, studies show youll have more energy to do...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 12: Intrinsic Activity, Motivation, Equity Theory
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find more resources at oneclass.com MotivationExpectancy Theory Motivation is the effort, focus and persistence you put into a particular activity. Do a job you like, dot just take a jo fo good oe. If ou do a jo ou like, s...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 11: Job Satisfaction, Narcissism, Conscientiousness
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PersonalityJob Satisfaction Demonstrable decisions are when there is one decision to make. Demonstrative decisions are when teams are most useful. Divergence is better for creative solution. Brain writing is when everybody...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 10: Kendall Jenner, Turbotax, Puffery
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Ads There are two main types of ads on television. Product/service ads are just ads that sell products. Institutional ads are when a company makes an ad in the name of a cause, like Pepsi with the Kendall Jenner ad or ...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 9: Franchising, Twinkie, Multichannel Marketing
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Distribution Intermediaries serve 3 functions: transactional, logistical and facilitating. Transactional deals with the buying and selling of the goods. Logistical is the management and assessment of the product. Facil...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 8: Yield Management, Price Discrimination, Predatory Pricing
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Reference Prices A reference price is the price customers use to compare against the actual selling price of a product. Internal reference price is the price info saved in the customers memory of what a product should ...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 7: Oligopoly, Marginal Revenue, Monopolistic Competition
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Price Price is the money exchanged for the ownership or the use of a product or service. Price is a fundamental element of exchange. Price communicates value. Here is the five-step process for identifying price Step ...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 2: Contract Manufacturer, Franchising, Countertrade
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Current Global Trade Environment World trade should be a countrys complimentary economic flow. Counter trade is when one country prefers to trade with one country over another. The trade feedback effect is when a countrys ...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 4: Toothpaste, Product Differentiation, Eva Mendes
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Market Segmentation In market segmentation, we want homogeneity within a segment and heterogeneity across segments. We segment for gains (profit gains), and we want the marginal revenue to always be greater than the margin...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 6: Duracell, Campbell Soup Company, Brand Licensing
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Brands Skimming is a high initial cost for a product in order to make up for high costs to develop the new product. Oftentimes, people will not pay this high price. Penetration is the dropping of this high price, penetrati...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 1: Qdoba, Guacamole, Billy Mays
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What is Marketing? Marketing is a fusion of various disciplines including biology, statistics, economics, visual arts and much more. Marketing facilitates the exchanges between buyers and sellers. A fundamental rule for ma...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture Notes - Lecture 5: Cd Player, Brand Loyalty, Toothpaste
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New Product Development Strategic segmentation involves deciding which business you want to choose and which to ignore. Tactical segmentation is using the 4 Ps to inform your decision. Efficiency innovation is when you pro...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture 5: Lecture 5 & 6: Management: Chapter 11
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! (\) q\'{( Ii,it ii0\\1 1t\ l1\ .il:i\ r&i(, rt'\ ln \q\ IL ...

Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
BUSM 2001 Lecture 4: Management: Chapter 5
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Business Minor
BUSM 2001
Tracy Jennings/ John Lynch
Permachart - Marketing Reference Guide: Security Interest, Consequential Damages, Parol Evidence Rule

TM permacharts S a le s&L e a s e so fG o o d s General Considerations Un...

Accounting
ACTG 2010
All Professors
Permachart - Marketing Reference Guide: Secured Transaction, Chattel Mortgage, Security Interest

permacharts TM S e c u r e dT r a n s a c t io n s Scope ...

Accounting
ACTG 2010
All Professors
Permachart - Marketing Reference Guide: Statement Of Changes In Equity, Retained Earnings, Cash Cash

permacharts MT FINANCIAL STATEMENTS • Financial statements are documents that are BALANCE SHEET (B/S) STATEMENT OF RETAINED EARNINGS (SRE) ...

Accounting
ACTG 2010
All Professors
Accounting II - Reference Guides

Advance your knowledge with our advanced Accounting II! This companion Guide to Accounting I develops the reader’s understanding of balance sheets before moving into an effective summary of how assets are treated for accou...

Accounting
ACTG 2010
All Professors
Cost Accounting - Reference Guides

Specialized Accounting quick reference information in one handy place! This Guide provides specialized reference material that flows naturally from the contents of its companion Guides Accounting I and Accounting II. The t...

Accounting
ACTG 2010
All Professors
Permachart - Marketing Reference Guide: New York Stock Exchange, Nyse American, Market Trend

l e a r n • r e f e r e n c e • r e v i e w permacharts TM Stocks & Bonds WHAT IS A STOCK? WHAT IS A BOND? ...

Biology
BIOL2761
All Professors
Permachart - Marketing Reference Guide: Net Asset Value, Mutual Fund, U.S. Securities And Exchange Commission

l e a r n • r e f e r e n c e • r e v i e w permacharts TM Mutual Funds WHAT IS A MUTUAL FUND? PURCHASING & REDEE...

Biology
BIOL2721
All Professors
Business Administration
BUS 343
All Professors
Permachart - Marketing Reference Guide: Business Communication, Human Communication, Jargon

Communication Success 2 Communication Success 3 permacharts TM ...

Business Administration
BUS 343
All Professors
Permachart - Marketing Reference Guide: Predatory Pricing, Sales Promotion, Marketing Mix

Introductory Marketing 2 Introductory Marketing 3 permacharts TM ...

Business Administration
BUS 343
All Professors
Administrative Law - Reference Guides

Administrative law directly influences the life of every American citizen. All local, state and federal agencies operate pursuant to general Administrative law principles. An understanding of all administrative law functio...

Business Admin - Mgt
MGMT 10
All Professors
Organizational Behavior - Reference Guides

The systematic study of individual and group behavior within organizational structures is outlined in this coordinated Guide. Theories of leadership and individual behavior are related to the foundations of group behavior ...

Psychology
PSYC 302
All Professors
Introduction to Business Law - Reference Guides

Business law, sometimes referred to as corporate-commercial law, is a system of governance and regulations in connection with the creation, existence and dissolution of businesses. Today, Canadian businesses are governed b...

BLAW - Business Law
BLAW 464
All Professors
Management - Reference Guides

The complex aspects of Management are made clearer in this Guide. This powerful Guide provides comprehensive assistance to anyone who desires a deeper appreciation of basic Management principles. The fundamentals of organi...

BA - Business Administration
BA 2283
All Professors
Corporations - Reference Guides

Corporations are explained with clarity and precision in this informative Guide! This guide helps to remove some of the confusion that popularly exists concerning the purpose, the extent, and the legal effect of different ...

BA - Business Administration
BA 2283
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The ability to effectively match a product or service to a need requires a well rounded understanding of the selling, public relations, and advertising that makes...

MBA - Master's in Business Admin
MBA 643
All Professors
Permachart - Marketing Reference Guide: Meeting Of The Minds, Executory Contract, Uniform Commercial Code

l e a r n • r e f e r e n c e • r e v i e w permacharts TM CContracts WHAT IS A CONTRACT? STATUTE OF FRAUDS ...

Law and Business
LAW 603
All Professors

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