FM 431 Lecture Notes - Lecture 4: Price Point, Purchase Order
Document Summary
Types of training that manager could give: formal training classroom environment with instructor but time consuming and costly. Outcome: more competent: on the job training putting the employee on the selling floor, shadowing. Otherwise will come up with excuses for it. Case of sweater, each case has same number of size and number, minimum order is 24. What we have to do after the training. Mock demonstration; show what they have been learning in training. We should critic their presentation, start with something positives then negatives. We should ask or tell sales associate in advance for future plans. When you go with associate, you are bystander. Sales people should follow up with the buyer after the purchase order. After the presentation is over, we should discuss the situation. Ask them what they like and what could have been improved. They don"t have coop advertising as a sales.