SOP 3004 Lecture Notes - Lecture 34: Social Exchange Theory

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22 Apr 2016
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PROSOCIAL BEHAVIOUR
1. Altruism
a. Action intended solely to benefit another and thus not gain
external or internal reward
2. Reciprocity norm
a. Helping that occurs in return for prior help
3. Social responsibility norm
a. The helping norm - societal rule that people should help those
who need them to help. People are more likely to give assistance
when they have evidence that other help and that others
approve of help
4. Social exchange theory
5. The just-world phenomena
6. Social traps
7. Descriptive norms
a. Define what is typically done
8. Injunctive norms
a. Define what is typically approved and disapproved
9. Diffusion of responsibility
a. Tendency for each group member to dilute personal
responsibility for acting by spreading it among all other group
members
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